Our Attempt to Meet Rich…

Our Attempt to Meet Rich…
May 2, 2017 CorkYogis
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In order to try and promote Cork Yogis and gain some support, we entered the Richard Branson’s Voom 2016 competition. The aim was to get enough votes to remain in the top 80 companies and get through to the next round to ultimately ‘Pitch to Rich’.

We did really well, staying within the qualifying positions until a couple of days before it closed. Sadly then 80 other companies revealed themselves as forces of nature and racked up an impenetrable number of votes that we just couldn’t compete with, though we had fun trying!

13220536_1056678334380555_2475948597960685158_oAmongst many other campaigns, Lara and Kat had an amusing day out in East Dulwich trying to convince dubious members of the public and shop workers of our legitimacy so that they’d vote for us, forgetting that we’re in England and the British are famously sceptical of being approached by strangers. Perseverance paid off however and they raised some support.

Lara also managed to get hold of a PR agency who were SO excited about our idea that they posted us on a Harry Potter fan page, offering fans the chance to win an actual wand in return for votes. Apparently these wands are in high demand as it worked a treat!

Alas even after digging up votes from some old flames at the dregs of our Facebook friends-list we didn’t quite make it through. Nonetheless we got some fantastic exposure and reached our crowdfunder goal of £5,000! We would like to thank everyone who offered support and showed interest in our cause!

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